Course Content
Section 1. Introduction to TikTok Ads in 2023
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Overview of TikTok
00:00
TikTok Features and Ads Objectives
00:00
Explore Audience Insights Tool
00:00
Explore TikTok Comments Management Tool
00:00
Create and Use Instant Form in Ads
00:00
Section 2. Setup
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Setting up a TikTok Advertising Account in Pakistan
00:00
TikTok Business Centre Overview
00:00
Create Setup TikTok Pixel
00:00
Create TikTok Custom Audience
00:00
Create TikTok Lookalike Audience
00:00
Pixel Warming best practices
00:00
Connect TikTok Profile with Ad Account
00:00
Section 3. Fundamentials of TikTok Campaigns
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Understanding of TikTok Ad groups and Ads
00:00
Understanding your target audience and defining your Goals Objective
00:00
Finding Target Audience via ChatGPT
00:00
Choosing the right ad objective for your campaign
00:00
Setting up a budget and minimum ad budget for TikTok
00:00
TikTok CBO Campaign (Campaign Budget Optimization)
00:00
TikTok ABO Campaign (Ad Group Budget Optimization)
00:00
TikTok A B Split test
00:00
Section 4. Run Ads on All TikTok Objectives
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Run Ad on Reach Objective
00:00
Run Ad on Traffic Objective
00:00
Run Ad on Video Views For You Objective
00:00
Run Ad on Followers Objective
00:00
Run Ad on App Install Objective
00:00
Run Ad on Lead Genration Objective
00:00
Run Ad on Website Conversion Objective (E Commerce)
00:00
Run Ad on Product Cataloge Objective_(E Commerce)
00:00
Section 5. TikTok Ad Creatives
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How to utilize CANVA Pro for TikTok Ads
00:00
Creating engaging and impactful ad content via ChatGPT
00:00
Hooks you can test for your TikTok ads
00:00
Importance of UGC Content in TikTok Ads
00:00
Section 6. Best practices for TikTok Advertising (MyExperience)
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Measuring and Analyzing Live Campaign Performance
00:00
Analysis of campaign data with Effective Matrix (My Secret Sauce)
00:00
Basic Strategies for E Commerce Business
00:00
Eaxm
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Eaxm
Tiktok Ads
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